New Leaf & Co

The founders of what was
called „Teatonic“ needed a new
identity for their brand.
They wanted a new visual lan-
guage for their logo and
packaging. My illustrations tell
the Brand Story: How the
founders Rosie and Charles got
to know Yerba Mate in South
America and how they
fell in love with the people, the
sunset and sharing the
beverage in an original cup.

This project was a competition
and the jury (the design
agency The Collaborators) an-
nounced my work as their
favourite and handed me over
an award.